Information vs. Transformation

strengthsfinder information vs transformation

There used to be a time when we just didn’t know things. We’d be sitting with a group of friends and someone would ask, “What was the name of Kevin Bacon’s character in Footloose?” and if we couldn’t remember his name was Ren McCormack, we would just let it go. But nowadays, if someone doesn’t shout out the answer, we…


Watching Greatness Grow

Orange County Consultant talks about peronal development using StrengthsFinder

I was struck by a time-lapse video I saw today. It’s of a man named Shawn James who built a log cabin in the woods by himself (found courtesy of Kevin Rose’s Journal). You can see the video for yourself below, but it’s a stop motion video which condenses his process of building a log cabin into 5 minutes. This…


StrengthsFinder in Orange County

StrengthsFinder in Orange County, StrengthsFinder Coach, StrengthsFinder Coach in OC

When I first moved to Orange County in 1997, I had no idea how my last minute decision to go a small private university in Fullerton, CA would impact my life forever. Inever thought I’d stay in Southern California, but over 20 years later, I’m calling Orange County ‘home’…but in a very round-about way. After college, my wife and I…


The Art of Finishing Well

entrepreneurs need to consider how to finish well, company culture that lasts, lasting change

My dad started a non-profit in 1989 and led the organization up until his retirement 28 years later. Even though there were many challenging times throughout the years, the organization was passed on to the next leader in an incredibly healthy state. Many people have the courage to start new businesses or activate their ideas. But very few people have the…


The Generous Cycle of Action Oriented Values

Generous Cycle, company values, actionable values

Values are often used to communicate a brand’s beliefs, inspire employees, attract talent, and inform culture…and every company should have a set of values. However, not all values are created equal. The strategy you take when creating values will determine the extent to which they will be practiced, help your business grow, and benefit your culture. Make values a roadmap for action Creating…


Aspirational vs Practiced Values

culture, values, aspirational values

A number of years ago, I lead a multinational project and team in Barcelona. One of the training directors of my organization recommended I lead the team through some exercises to help us better understand each other and our roles. One of the exercises was called “What you can expect from me.” It goes like this: Each person makes a list…


Keep Your Growing Team Healthy

Growing Team, StrengthsFinder, Culture, Healthy Culture

The best teams continually find ways to grow and improve. They know success and health aren’t destinations and if they ever stop ‘the pursuit’ they risk losing them. These teams know they are defined by what they do today and tomorrow. Not by what they did last week or last year. If you have a team like this, consider these…


12 Years in the Making

strengthsfinder, strengthsfinder coaching, company culture, working with millenials,

So what’s new with Curabo?  I’ve been passionate about helping people, teams, and businesses grow for most of my life. Over the past few years, I’ve focused on helping businesses and non-profits grow through content, creative campaigns, brand-building, and marketing strategy. I’ve built and designed over 20 websites, created over 40 logos and brands, and launched content campaigns; earning businesses hundreds of thousands…


Do you Need a Mystery Shopper?

company culture, company culture consultant Orange County, Company Values

Back when I was in high school, my mom got a job as a mystery shopper. A Mystery Shopper is trained by a company to be an ‘incognito shopper’ at their locations in order to ensure standards are being met. My mom traveled all over Oregon and Washington for a grocery chain until her cover was blown and she lost her…


Gratitude is Good for Business

Us humans are beautiful and complex creatures. Like an old radio, we pick up on unseen frequencies all around us called open-loop emotions. They connect us all at a deep emotional and physical level. These frequencies, both positive or negative, come from the relational world around us: human interaction, digital interactions on social media, a smile at the grocery store, or…